Serving Atlanta investors and homeowners
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We Do Not Just Sell Houses. We Flip Them.

The Flip Agent is an Atlanta real estate investment team led by Tara Rice. We buy, renovate and sell homes ourselves, and use that experience to help investors and homeowners get the best outcome from every deal.

Tara Rice, founder of The Flip Agent
Renovation plans and blueprints
Renovated white kitchen
Our Story

Built by an Investor, for Investors

It started with one run-down house, a tight budget and a lot of spreadsheets. That first flip taught Tara what most agents never learn: how to judge a property by its numbers, not its curb appeal.

After years of buying, renovating and selling homes around Atlanta, Tara built The Flip Agent to give other investors the same advantage. We find properties before they hit the market, analyze each one like it is our own money on the line, and connect you with the contractors and lenders we trust on our own projects.

We also help homeowners who need to sell fast, without repairs, showings or uncertainty. Every seller gets a fair, transparent offer and a closing date that works for them.

TR
Tara RiceFounder & Lead Agent, The Flip Agent
12+Years in real estate
150+Flips completed
$42MTotal deal volume
320+Investors served

Our Mission & Vision

Staged renovated living room
Every house has a profitable version of itself. Our job is to find it and build it.Tara Rice, Founder

Our Mission

Help investors build wealth through smart, data-driven real estate deals, and give Atlanta homeowners a fast, fair and stress-free way to sell.

Our Vision

Be the most trusted investor-focused real estate team in Metro Atlanta, known for honest numbers, quality renovations and neighborhoods made better one home at a time.

How We Do Business

Four principles guide every property we touch and every client we work with.

Numbers First

We judge every deal on comps, costs and profit. If the math does not work, we tell you.

Integrity

Transparent fees, honest ARVs and straight answers, even when they are not what you want to hear.

Speed

Great deals do not wait. We respond fast, analyze fast and close fast.

Partnership

Your success is our success. We build long-term relationships, not one-off transactions.

Our Journey

From One Flip to 150+

The Start

The First Flip

A distressed 3-bed in southwest Atlanta, renovated in 11 weeks and sold for a solid profit.

Growth

Licensed & Growing

Earned a real estate license to represent investors and began sourcing off-market deals.

Scale

50 Flips Completed

Built a trusted network of contractors, lenders and title partners to scale projects.

Launch

The Flip Agent Launches

Launched The Flip Agent brand to serve investors and homeowners full time.

Today

150+ Flips & Counting

Over $42M in deal volume and a growing community of investors across Metro Atlanta.

The People Behind Your Deals

Tara Rice

Tara Rice

Founder & Lead Agent
Michael Brooks

Michael Brooks

Acquisitions Manager
Daniel Carter

Daniel Carter

Renovation Project Lead
Emily Rodriguez

Emily Rodriguez

Investor Relations

Helping Everyone on Both Sides of the Deal

Investor reviewing deal numbers
Investors

Fix & Flip Investors

From first-timers to seasoned pros growing a portfolio.

  • Off-market deal flow
  • ARV and rehab analysis
  • Listing your finished flip
Family home with front lawn
Homeowners

Sellers Who Need Speed

Inherited homes, costly repairs, relocation or tight timelines.

  • Cash offer in 24 hours
  • Sell as-is, no repairs
  • You pick the closing date
Contractor working on a home renovation
Partners

Contractors & Lenders

Pros who want steady work with serious, well-funded investors.

  • Consistent project pipeline
  • Clear scopes and budgets
  • Reliable, on-time payments
Contemporary home at twilight

Let Us Build Your Next Profitable Deal Together

Book a free 20 minute strategy call. We will review your goals, budget and buy box, and show you the deals that fit.